|The overdraft facility, or rather the free-overdraft facility.
Students are known for not having much money and rely heavily on their overdrafts. So when choosing a bank account the only point to concentrate on is the overdraft level, how flexible it is and whether there are any associated charges.
Be on the lookout therefore for potential marketing tricks such as a free iPod or discounted Cinema tickets. Often these are used as advertising bait to gloss over what will probably be unattractive deals.